NAMING, LOGO DESIGN & BRANDING // AXON DRIVER SOLUTIONS
Logo design & branding for Axon Driver Solutions
CLIENT:
Axon Driver Solutions
DATE:
2018
PROJECT:
Naming, Logo Design & Branding
PROJECT BRIEF
A new driver training and racing simulator business was keen to bring their services to the Lower Mainland and needed a bold new name, logo and branding to jumpstart the endeavour.
SOLUTION
Using our process-driven approach to branding, Twenty Twenty Advertising walked the client through a number of meetings and steps to create a name, logo and brand that would resonate with customers and communicate the company’s offerings.
AXON – noun – the long threadlike part of a nerve cell along which impulses are conducted from the cell body to other cells.
Axon Driver Solutions offers world-class driving and racing simulators and instruction to allow drivers to become more confident, safer and faster on the road or track.